OurDomain is a Greystar concept, developed by Blauwhoed in Amsterdam-Southeast on behalf of Greystar. In 2014, no one was interested in the former business park in Holendrecht. Blauwhoed, LSI and Fakton recognized that the area could potentially be used for living, working and recreational purposes. After some research, a holistic vision was developed with smaller fully equipped rental apartments and studios for students, young professionals and youngsters. Blauwhoed, the municipality of Amsterdam and Fakton were of the opinion that Greystart was the right partner to realize the project.

OurDomain Amsterdam South East offers Living as a Service, responding to the needs of a new generation of metropolitans. The area contains various services to make the busy and sometimes irregular lives of its residents as comfortable as possible. A fitness area, service room, supermarket, laundry room and working and meeting places. The plinths of the three buildings contain several facilities, such as restaurants and a supermarket for (neighbouring) residents. Furthermore, the area contains an underground carpark, electric car-sharing services and a large bicycle shed.

Blauwhoed believes in communities. In together. In neighbourhoods where people share the same view on life. The concept has specifically been designed for the new generation of metropolitans. For starters, students and young professionals who require living as a service. It is the first project of this scale, bringing this new way of living to Europe. A project with shared meeting places, services and facilities to stimulate interaction between the residents. This way, a compact residence will provide a richer living experience than a traditional apartment, against attractive housing costs.

‘You will go faster alone, but will achieve more together’ is a popular phrase. In case of OurDomain, we went faster and were able to achieve more together. We shared a common vision with the municipality and Greystar and managed to realize this valuable project in a short amount of time. Ellen Nieuweboer, project manager of the municipality of Amsterdam Zuidoost: “Thanks to great teamwork between developer, investor and municipality, we managed to realize this concept in four years’ time. That is incredibly fast for a project of such scale.”